Embracing Change: Avara Unveils Its Evolved Identity
In a momentous stride towards reshaping the web3 landscape, today marks a historic day as Aave Companies introduces Avara. This transformation goes beyond a mere change in name or structure; it signifies a commitment to building an open, decentralized internet that fosters innovation and inclusivity.
Avara’s Expanded Portfolio: Aave, Lens, GHO, and Beyond

Avara’s evolution includes the integration of Family, a move that amplifies our dedication to high-quality web3 products. With the acquisition of Los Feliz Engineering (LFE), the innovative minds behind Family, we solidify our position as a pioneer in the web3 space.
Empowering Web3 Accessibility: The Family Addition
Family, renowned for its self-custody Ethereum wallet and the ConnectKit developer library, aligns seamlessly with Avara’s mission. The expertise brought in by Benji Taylor, now our SVP of Product & Design, underscores our commitment to making web3 accessible to a broader audience.
Aave Labs: Avara’s Commitment to Decentralized Finance
Avara remains at the forefront of decentralized finance through Aave Labs. Our recent achievements, such as the Aave V3 update and the launch of the Aave-native GHO stablecoin, showcase our unwavering dedication to spearheading technological innovations in the DeFi space.
Web3: Redefining Online Interaction and Ownership
In the era of web3, Avara envisions a paradigm shift where individual ownership, control, and portability redefine online interactions. As a creative and engineering-centric team, we are driven by the endless possibilities web3 offers in solving challenges and contributing to an open, balanced ecosystem.
Avara’s Core Principles: Design, Usability, and Functionality
Under the Avara umbrella, each brand adheres to our core principles—high-quality design, usability, and functionality. Our commitment to building transformative products that resonate with users remains steadfast as we explore new frontiers in DeFi, social, and beyond.
Serving the Web3 Community: Avara’s Promise
Whether you’re a startup venturing into web3 or an existing business seeking decentralized features, Avara aims to be the go-to brand for state-of-the-art web3 features and services. Our goal is to seamlessly integrate into any application, providing innovative solutions for businesses at every stage.
Web3 Integration: Fostering a Fair Playing Field
As web3 capabilities intertwine with the next-gen internet, Avara foresees the creation of a vibrant ecosystem. This transformation is poised to foster new businesses, offering a fair playing field that benefits users, creatives, applications, networks, algorithms, protocols, and DAOs alike.
The Exciting Future: Avara’s Vision
Avara is thrilled about the endless opportunities that lie ahead in an expansive, inclusive web3 landscape. This marks the beginning of a journey filled with groundbreaking products and a future where anything is possible. We extend our heartfelt gratitude to the community for being an integral part of this transformative journey.
Conclusion: Avara, Shaping the Future of Web3
In conclusion, Avara stands as a beacon of innovation, inclusivity, and commitment to a decentralized internet. As we move forward, our focus remains on delivering exceptional products, building a vibrant web3 ecosystem, and creating a future where the possibilities are limitless. Thank you for joining us on this exciting journey into the future of web3 with Avara.